SEO Tools Docs

Inspect ads in search results

Review paid results captured for a keyword in SERP Snapshot.

Use a captured SERP to see which ads appeared for a keyword in a particular market.

  1. Create a SERP Snapshot with your keyword, location, engine, and device.
  2. Wait for the results, then open the keyword row.
  3. Select Ads to focus on paid results.
  4. Review the captured ad titles, text, and landing pages. Use All to return to the complete result set.

Ads Found describes that capture. Zero ads does not mean a company never advertises: the result depends on the keyword, market, device, and collection time.

Use what you see to compare messaging and landing-page intent. A SERP capture does not establish a competitor's budget, total spend, or campaign performance.